October 11, 2010
"「サトウの切り餅」で知られるサトウ食品工業が、テレビCM抑制などの効果から営業利益が3倍にも増えたことが分かった。CM抑制で売り上げは減ったが、それを上回るコスト削減効果があったというのだ。テレビCMは、それほど利益につながらなくなったのか。"

— J-CASTニュース : テレビCM抑制「びっくり効果」　「サトウの切り餅」利益3倍に (via atasinti)
2009-06-17 (via gkojay) (via sjmp) (via theemitter) (via yaruo) (via yu5yam) (via norito) (via zbpt) (via crakka) (via kazcorp) (via colorfulpics) (via fukumatsu) (via syanaash) (via ninapaw) (via naha) (via nashiko) (via kiri2)

11:59am  |   URL: http://tmblr.co/Z8SyZy1Coxst
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